Amazon agency turns client from -$1,063 monthly loss to $9,534 profit in 90 days using sellerboard

Region:
North America

Business type:
Amazon Agency / Account Management

This premium home fragrance brand sells scented candles in multiple sizes and colors on Amazon US. After being dropped by a previous agency and losing money every month, the brand gave their new agency a 90-day ultimatum: fix Amazon or shut it down. By connecting the account to sellerboard, the agency diagnosed three hidden profitability problems within the first week and executed a data-backed turnaround. In October, the brand lost $1,063. By December, it earned $9,534 in net profit on $32,124 in sales, with margin swinging from -17% to nearly 30%.

Features used:

Profit Dashboard

PPC Dashboard

Inventory Planner

Results

+$10,597 Monthly profit swing (-$1,063 to +$9,534)

-17% to +30% Net margin turnaround in 90 days

5.3× Sales growth ($6,094 to $32,124/mo)

Challenge Selling premium candles on Amazon offers strong margins in theory, but this brand was hemorrhaging money. Their previous agency had left PPC campaigns running without optimization, reviews were mismanaged across variations, and inventory inconsistency was killing Subscribe & Save potential. In October, the account posted -$1,063 in net profit on just $6,094 in sales, with Real ACOS at 50.32%, meaning half of every sales dollar went to advertising. The brand owner was ready to pull off Amazon entirely.
The core question was whether the brand was fundamentally unprofitable on Amazon, or whether operational and advertising problems were masking a viable business. Amazon’s native reporting could not provide the SKU-level and variation-level clarity needed to answer that question. Without a way to see true profit per color, per size, and per campaign, the agency was flying blind.

Solution

Real-time SKU-level profitability: sellerboard’s Profit Dashboard provided an immediate, variation-level view of true profitability, automatically factoring in Amazon fees ($9,348 in December alone), ad costs, promos, refunds, and storage. Within the first week, the dashboard revealed that ads were running equally across all candle colors, but only two colors were actually profitable. The client had been pushing their personal favorite color, which had the worst conversion rate. By filtering sellerboard’s dashboard by child ASIN and comparing margin percentage, the agency identified exactly which variations to focus advertising on and which to cut.

Returns and review analysis: sellerboard’s Returns statistics revealed that certain variation groupings had inflated return rates. In October, the refund rate was 3.57% with only 33% of returns being sellable. By December, sellable returns improved to 80%. This data point was invisible in Seller Central. It directly informed the decision to separate variations, add Vine reviews to underperforming styles, and recombine once reviews were clean.

Inventory and fulfillment optimization: The brand moved from merchant-fulfilled to FBA to stabilize fulfillment and unlock Subscribe & Save. Active SnS subscriptions grew from 12 in October to 30 in December. sellerboard’s inventory tracking helped prevent stockouts on the newly-optimized top sellers during the transition, ensuring the momentum from advertising changes was not lost to availability gaps.

Real-time P&L tracking during the turnaround: During the 90-day fix, sellerboard’s month-over-month comparison allowed the team to track whether each change was working in real time. The P&L summary broke down every Amazon fee category. The team watched Real ACOS drop from 50.32% in October to 32.1% in November to 13.3% in December, confirming that margin improvements were real and accelerating. This live feedback loop was critical for making fast decisions within the 90-day window.

Results

$10,597 monthly profit swing From losing $1,063 in October to earning $9,534 in December. Sales grew from $6,094 to $32,124 while profitability improved simultaneously. By removing unprofitable ad spend and focusing on high-margin variations, the agency proved the brand was viable when managed with data. Total three-month net profit: $8,987.

Margin recovery from -17% to +30% Real ACOS dropped from 50.32% to 13.3%. Ad spend actually increased from $3,067 to $4,273, but sales grew 5.3x, meaning the spend was driving profitable volume rather than burning money. Unit session percentage improved from 4.59% to 11.11%, showing that listing optimizations were converting more traffic into sales.

Operational confidence and ongoing visibility With sellerboard providing ongoing SKU-level profit tracking, the brand now has visibility into exactly which products, colors, and campaigns drive margin. Sessions grew from 2,440 to 5,920, organic units from 64 to 519, and Subscribe & Save subscriptions from 12 to 30. The agency uses sellerboard’s dashboard for monthly client reporting, turning raw data into clear performance narratives.

Snowball Partners Drives Over 200% Quarter-over-Quarter Growth for Envera Using sellerboard

Region:
North America

Business type:
Retail Arbitrage (FBA)

Envera is a Mexican dermocosmetics brand specializing in skincare products designed for Latin skin, including sunscreens, tinted creams, and eye contour treatments. The brand operates across Amazon Mexico and other leading marketplaces in a highly competitive category dominated by established global players. Snowball Partners, a global ecommerce growth agency, manages Envera’s full marketplace operation—deploying sellerboard’s analytics suite as a central part of the workflow.

Features used:

SKU Profitability

Sales Analytics

PPC Analytics

Results

Over 200% quarter-over-quarter sales growth

Significantly higher baseline sales floor compared to the start of the partnership

Stronger peak performance during key promotional dates (Hot Sale, Prime Day)

Challenge When Envera came to us, the brand was already selling on Amazon and Mercado Libre—but managing the operation internally. The in-house team lacked the specialized expertise and bandwidth required to keep up with the constant changes of these platforms, resulting in slow execution and increasing operational costs.
Entering a saturated skincare market added another layer of complexity. Competing directly against dominant global brands was not a viable path, so our challenge was to identify a profitable niche position and build a scalable multi-marketplace strategy from the ground up.

Solution

Niche Positioning & Keyword Strategy: Using sellerboard’s Sales Analytics and PPC Analytics, we identified keyword clusters and search segments where Envera could gain visibility without going head-to-head with category giants. This allowed us to build organic ranking incrementally while keeping ad spend efficient and customer acquisition costs under control.

External Traffic & Organic Growth: We developed an external traffic strategy to drive qualified visitors to Envera’s listings from outside Amazon. Using sellerboard’s Sales Analytics, we tracked which traffic sources generated real conversions versus vanity metrics—allowing us to continuously optimize spend toward the highest-performing channels.

Profitability Tracking by SKU: As Envera expanded across Amazon, Mercado Libre, Liverpool, and Walmart, profitability management became critical. sellerboard’s SKU Profitability feature gave us visibility into the true margin of each product, enabling smarter decisions on promotions, inventory allocation, and new catalog launches—anchored in what was actually profitable, not just what was selling.

“We’ve seen over 200% quarter-over-quarter growth. The numbers speak for themselves.” — Founder, Envera

Summary of Improvements

Over the course of our partnership, Snowball Partners helped transform Envera from a brand with an inconsistent marketplace presence into a structured, multi-channel growth operation. By combining data-driven niche positioning, external traffic acquisition, and ongoing profitability monitoring—all powered by sellerboard—we established a consistently stronger sales floor, with peaks during key promotional events growing in parallel.

More than three years into the partnership, the strategy continues to evolve. Quarterly benchmarks, catalog expansion, and ongoing keyword optimization keep Envera competitive in one of the most crowded categories on the platform.

Full margin and stock control across 1,300+ ASINs

Region:
Europe

Business type:
Retail Arbitrage (FBA)

We operate across the European market as an agency, private-label brand owner, and reseller in one. For the past four years we have used sellerboard to manage a portfolio of more than 1,300 ASINs. The tool has become the backbone of our day-to-day operations.

Challenge Before adopting sellerboard, we had no real control over margin or losses. We did not know exactly what our daily, weekly, or monthly revenue was, nor which products were genuinely profitable. Profitability calculations were done with external tools and manually fed into Repricer — hours of analysis that often diverged from the real picture of the account.
One thing was missing above all: visibility into sell-through, margin, and ROI at the individual SKU level, plus a fast signal flagging the products that were quietly losing us money.

Features used:

Profit Dashboard

Products

Inventory Planner

Profit Charts

Results

Time saved on daily sales reporting

Improved account profitability and stock continuity

24/7 sales visibility and faster reaction to errors and losses

Solution

Profit Dashboard: Every day starts with a check of the previous day’s sales. I see the day-over-day progression and compare data week-over-week and month-over-month. This is the first screen where I catch anomalies.

Products: This is where I enter and maintain COGS for every product. Without clean cost data, no profitability analysis holds up — this section is our source of truth.

Inventory Planner: Sell-through visibility combined with order planning. I see when a given SKU should be reordered and in what quantity to maintain optimal sales and avoid out-of-stock situations.

Profit Charts: Visualization of growth and decline on individual SKUs across multiple criteria: sales, net profit, conversion, sessions, returns. I can compare data historically and read product behavior in full context.

“The ideal tool — you simply cannot run and scale a selling account without it. It saves time and, most importantly, protects you from mistakes hidden in the noise of the data.” — Operations Manager, Amazon agency (EU)

Summary of Improvements

Thanks to sellerboard, we have phased out assortment that was consistently generating losses, improved product margins, and manage stock far better — fewer overstocks, fewer out-of-stocks. Our reaction to errors and margin leakage is now immediate rather than delayed by weeks.

We have also built several promotional campaigns based on LTV data — campaigns we would not have been able to design before. In practical terms, sellerboard has turned hours of manual analysis into live, decision-ready account visibility available 24/7.

Scaling Client Performance Through Centralized Profit & Trend Visibility

Region:
North America

Business type:
Retail Arbitrage (FBA)

We operate globally as an Amazon-focused consultancy managing over 400 active clients across multiple categories. Our team includes consultants and a dedicated analysis unit, all working to improve performance, profitability, and operational efficiency at scale.

Challenge Managing hundreds of active Amazon accounts created a consistent challenge around visibility and speed of decision-making. Consultants needed a reliable way to quickly understand profitability trends, isolate performance issues at the parent and variation level, and react before problems escalated.
At the same time, the analysis team required a centralized system to proactively uncover insights across accounts. Without this, identifying risks such as declining margins, inefficient ad spend, or inventory shortages often happened too late, once performance had already deteriorated.

Features used:

Profit Analytics

P&L dashboard

Product & Variation Tracking

Inventory & Restock Management

Automation Links

Results

Improved visibility into TACOS and profitability trends across accounts

Faster identification of underperforming ASINs before reaching critical decline

More accurate inventory planning aligned with sales velocity

Solution

Profit & Trend Analysis: sellerboard became a core tool for consultants to monitor daily performance. By tracking TACOS trends and profitability in real time, they could quickly identify shifts in performance and take action.

Product & Variation Tracking: The ability to isolate parent ASINs and analyze variation-level data helped pinpoint exactly where issues were coming from.

Proactive Insights from the Analysis Team: Our analysis team leveraged sellerboard to scan accounts systematically and detect early warning signs. Instead of reacting to problems, they were able to flag opportunities and risks ahead of time, allowing consultants to address them before accounts reached a “red zone” scenario.

Inventory & Velocity Management: Using sellerboard’s automation links, we streamlined how inventory is monitored across accounts. This allowed both consultants and analysts to better understand product velocity and forecast restock needs more accurately. As a result, we reduced the risk of stockouts while avoiding unnecessary overstocking.

“sellerboard gives us a clear, reliable picture of what’s actually happening across our accounts. It helps us act early, not late.”

Summary of Improvements

By integrating sellerboard into both consultant workflows and analysis processes, we created a unified system for monitoring performance across a large portfolio of clients. This improved our ability to make faster, data-driven decisions and maintain consistent account health at scale.

The biggest impact came from shifting from reactive management to proactive optimization. With better visibility into profitability, ASIN-level performance, and inventory needs, our team can now identify and resolve issues earlier, leading to more stable and predictable growth across client accounts.

Stories of our users